Early-Adopters: Fjord Norway Sustainable Travel Spotlight

The Global Sustainable Tourism Council recently spotlighted Fjord Norway sustainable travel efforts.  The Norwegian fjords have a tourism history dating back to 1850. The area is known for its pristine natural beauty and its stunning fjords and has won many accolades. In 2006, two of its fjords were named among the world’s best-cared-for UNESCO World Heritage Sites, and in 2009 the region was rated the world’s most iconic travel destination by National Geographic’s Traveler Magazine.

Norway Fjords Sustainable Travel Wikimedia Commons

Along with support from the Norwegian government, Fjord Norway sustainable travel has come far in its practices. They have developed a regional “white book” establishing criteria for sustainable thinking within the adventure travel trade industry and have a 10-year project in place, to develop the region as a leading adventure travel destination with a focus on sustainability.

However, they are eager to do even more, explains Fjord Norway’s CEO, Kristian B. Jorgensen, “Being part of the GSTC’s Early Adopter program is a very concrete way of helping us find the balance between preserving our spectacular landscape and growing as an attractive, nature-based travel destination.”

Check out our eco-travel tips for Oslo, Norway.

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